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Trades & Construction

Not a single job lost anymore.

Trades businesses receive requests via WhatsApp, Instagram and phone calls — usually on the owner's private phone. We set up Superchat so every enquiry lands in a GDPR-compliant inbox, gets auto-qualified and flows straight into the CRM.

Does this sound familiar?

Three pain points we hear every day.

Private phone as company line

Private WhatsApp number for business — GDPR-relevant, no handover on holidays, no history after employee change.

Enquiries lost on site

Boss is unreachable for 8h, by evening customers have moved on to other businesses.

No link to the invoice

The chat ends but the quote goes nowhere because nobody follows up.

Solution

How we solve it with Superchat.

One business number

GDPR-compliant WhatsApp Business number for the whole company. Apprentice and boss work from one inbox.

Smart escalation after 4h

Unanswered requests are automatically forwarded to the second person in the company.

Lead straight into the CRM

The WhatsApp request becomes a lead with location, problem, photo attachment.

Review request

48h after job completion, an automatic Google review request via WhatsApp.

Typical setup

What we actually build for Trades.

  • WhatsApp Business API on a single company number
  • Business hours + out-of-office replies
  • Auto-escalation of unanswered requests
  • Tagging by trade / urgency / location
  • Lead handover to the CRM incl. photo attachment
  • Google review request after completion
Frequently asked

Questions Trades businesses often ask.

Do I have to give up my private WhatsApp?

No. The business number is an addition. Private WhatsApp stays for family and friends. But from launch day, you only reply to customers on the business number.

What does WhatsApp usage cost on top of Superchat?

Meta charges per 24-hour conversation. For trades businesses this is typically €20–80 per month. We clarify costs transparently in the proposal.

Can my apprentices read along?

Yes. Roles and permissions are part of every setup. The boss sees everything, apprentices only see the inbox, not admin settings.

What about phone calls?

WhatsApp calls are logged in Superchat as "missed call". For actual telephony you need a separate solution — we advise on this in the discovery call.

30-minute check for Trades businesses.

We review your current setup and tell you honestly whether Superchat fits, which flows bring the most value, and what it costs — including Meta fee clarification.